by Jefferson County Chamber Team | Oct 27, 2021 | Small Business Resources
How do you attract customers to your brick-and-mortar shop in the digital age? In a word, engagement. Customer engagement is a bit of a business buzzword, but really all it means is building a relationship with your customers. In today’s world, even small businesses...
by Jefferson County Chamber Team | Oct 3, 2021 | Small Business Resources
Social media can be intimidating for a small to medium sized local business. There’s a lot of conflicting information online about the dos, don’ts, and how tos on the subject. It’s easy for small businesses to say “I don’t have time for it” or a new business to throw...
by Jefferson County Chamber Team | Sep 27, 2021 | Business, Small Business Resources
A press release might seem outdated in the age of digital media, especially when you can make any announcement to a curated audience of followers via social media instantaneously. But if you want to reach new audiences and build a rapport with new potential customers,...
by Jefferson County Chamber Team | Sep 16, 2021 | Business, Member Benefits, Small Business Resources
That’s a great question. Networking is a term that gets tossed around quite a bit within the professional world. Any small business owner has heard about the numerous benefits of networking and how vital it is to the expansion of a business. Though it can be important...
by Jefferson County Chamber Team | Sep 8, 2021 | Business, Small Business Resources
Getting featured on local news or by a targeted social media influencer is a fantastic, low or no cost way to promote your small business. Before you can tap into these free publicity sources, though, you’ll need to be able to provide media with the content they...
